Electronic Health Record (Ehr). The Use Of Technology Can

Electronic Health Record (EHR) The use of technology can be seen everywhere in the world today. One area which has seen a big push to add technology is the healthcare industry. Healthcare has now progressed to the age of electronic health records (EHR). The purpose of this paper is to discuss the evolution of the EHR, including the EHR mandate and the role of the Affordable Care Act in this mandate. It will discuss the EHR plan at Hackettstown Medical Center (HMC) to include the progress HMC has made with the mandate. This paper will discuss meaningful use and HMCs status with meaningful use. Lastly, the paper will define the Health Information Portability and Accountability Act (HIPAA) and what HMC is doing to prevent HIPAA violations.†¦show more content†¦I spoke with the Director of Informatics, Dorothy Vanderweil, to learn how our hospital addressed the implementation of an EHR. Dorothy was able to tell me how they assessed readiness, planned their approach, selected a certified EHR, and conducted tra ining and implementation of the EHR. HMC assessed the specific flow of each department. At the start, they discovered there were individual needs for each department. They then assessed which departments could consolidate to share work flow. They evaluated the need for training of individuals and found many staff could barely use a mouse. HMC determined which devices would best suited when documenting in the EHR, along with how many devices were needed. The planning then began and the decision was made to use the C5 tablet for documenting. Of course, they needed to know the cost involved with the procurement of these devices. Decisions were made as to how and what they wanted to be able to view and chart. Since they were moving from paper charting there was no data integration to be concerned about. They formulated a plan for training including the adoption of super users for extra support during the first few months of going live. They selected Cerner as the EHR system to implement . Once all staff were trained and physicians as well, a decision was made to go live. By January 2010 HMC was ready and implemented the EHR certified system Cerner. Go live was very well planned with extra staffShow MoreRelatedElectronic Health Research Paper931 Words   |  4 PagesThe Health Information Technology for Economic and Clinical Health Act (HITECH Act) was passed as part of the American Recovery and Reinvestment Act on February 17, 2009. The road to patient-centered care was paved with the passing of the HITECH act, which authorized incentive payments through Medicare and Medicaid to clinicians and hospitals when they use EHRs privately and securely to achieve specified improvements in care delivery. If providers do not become meaningful users of EHRs by 2015,Read MoreEssay National Ehr Mandate1248 Words   |  5 PagesNational EHR Mandate Heidi Babcock-Marvin Ohio University National EHR Mandate An electronic health record (EHR) defines as the permissible patient record created in hospitals that serve as the data source for all health records. It is an electronic version of a paper chart that includes the patient’s medical history, maintained by the provider over time, and may include all of the key administrative clinical data relevant to that persons care. Information that is readily available includesRead MoreElectronic Health Record Implementation ( Ehr )1085 Words   |  5 PagesElectronic Health Record Implementation The way in which facilities access patient’s health records have changed from paper charts to electronic health records (EHR). 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(Davis 67-68) 2. List the features of an EHR. Explain how these features are advantageous for health care. An EHR results from computer-basedRead MoreElectronic Health Records ( Ehr ) Systems1323 Words   |  6 Pagestablets, smartphones, and social media. Digital technology is so thoroughly merged into our everyday lives that being less connected is nearly unthinkable. But how has this digital revolution affected the way we conduct health care? We are in the centre of a nationwide integration of digital technology and health delivery via the electronic health record (EHR). It is hoped that we will have a nationwide EHR system within the next decade. The History of EHR In the past, medical data was only storedRead MoreThe Electronic Health Record1534 Words   |  7 PagesThe Electronic Health Record Introduction In the modern world technology is everywhere and it affects everyone’s daily life. People are constantly attached to cell phones, laptops, and other electronics, which all have affected how people live their lives. Technology is also a large part of the healthcare system today. There are many electronics and technologies that are used in health care, such as electronic health record, medication bar code scanning, electronic documentation, telenursing, andRead MoreProblems And Risks Of Electronic Health Records Essay956 Words   |  4 PagesM8A1 Short Paper: Electronic Health Records In this assignment, you learn to identify and analyze the benefits, risks, and compliance issues associated with the use of Electronic Health Records (EHR) in health care organizations of varying sizes. In your textbook, read Case 7C, Part 7: Information Security Governance and Regulatory Compliance. Answer the three discussion questions at the end of the section Information Sharing in Collaboration: Security and Privacy Threats. Discussion QuestionsRead MoreEssay On Electronic Health Record1358 Words   |  6 PagesAn Electronic Health Record is an electronic version of a patient medical history, that is maintained by the provider over time, and may include key administrative, clinical data relevant to that persons care under a health care provider, including demographics, progress notes, problems, medications, vital signs, past medical history, immunizations, laboratory data and radiology reports (â€Å"Electronic Health Records,† cms.gov, March 26, 2012). In 2009, the Health Information Technology for Economic

Social Media Marketing Strategies of Uber-Samples for Students

Question: Critically analyse Social Media Marketing Activities of Your Chosen Company. Answer: Company background: Uber is a company related with transportation network that was founded in 2009. Uber has its headquarters in San Francisco, United States. Uber operates in more than 570 cities throughout the world. The Uber car drivers are required to have a smartphone and an Uber application software installed in it through which they are able to contact the users who book their cab via Uber app ("Sign Up to Drive or Tap and Ride", 2017). In some cities upfront pricing is offered by Uber in which the rider is required to pay before using the service while in some cities Uber calculates the price according to the distance and time of the ride. At certain times, Uber also provides various promotional rates. The payment mode of Uber is very convenient as it accepts cash, credit card, debit card and even mobile wallets. Uber has extensively used various social media marketing tools to reach the position in which it is today. Uber has used E-mails, Facebook, Twitter, Instagram, Linkdin and various other social media websites for its promotional purpose (Wirtz Lovelock, 2016). Social media marketing of Uber: Uber has been using the following social media strategies: E-mail marketing: E-mail serves as the primary source of communication for the company. Uber is using the efforts to reach its customers and updating them by promoting their service and providing attractive offers to its customers via emails. Optimization of social media: Uber has always been active on the various social networking websites such as Facebook, Twitter and Instagram. Uber has approximately 143k active Instagram followers, 438k Twitter followers and is liked by around 3 million facebook users. Uber continuously updates the users regarding its services and new offers via social media networking sites (Agrawal, 2017). Strategic partnership: Uber has also entered into partnership with various website and app based companies such as PayTm, Zomato, BookMyShow, Trip Advisor and many more in order to promote its services through their websites and apps. The websites or apps of these companies have served as an advertisement platform to Uber. Uber uses social media for launching any new offers, products or services and interacting with its customers. Uber uses social media networking sites to create awareness regarding its various offers and deals. Uber faces major competition from GoCatch that also uses social media marketing strategy and aims at providing cheaper and better service than Uber. However, the social media reach of Uber has risen up to a level that is hard for any competitor to match up to that level (Burgess et al., 2016). However, the risk involved in social media marketing is that the customers who are not very internet savvy are not updated about the various offers and services of Uber. Another risk related to the social media marketing is that due to lack of privacy, any bad review of customers or any rumor can cause severe damage to the reputation of the company (Laurell, Sandstrm, 2016). Uber has been a winner in the digital marketing world. Uber has been a great success in Australia and has successfully advertised itself through various channels especially social media websites. Uber has a special help section in its app where the company resolves the issues of the dissatisfied customers. Uber is quite quick in resolving the customer problems and manages the dissatisfied customers very well. It has its own complain number using which the customers can share their grievances and get help (Allen, 2015). The following chart shows the present number of followers of Uber over various social websites: Figure 1 Followers of Uber over social media sites (Source: Authors work) Recommendations: SWOT Analysis Strength Uber has the largest market share among all the ride sharing apps Ubers is the most valuable and the largest ride sharing company across the globe Ubers app is considered to be very convenient and user friendly Weaknesses Some users still mention safety concerns using the Uber app Users have shown concerns related to the privacy policies of the app Opportunities Uber has its presence in around 60 countries and still many potential countries are untapped by it Uber has invested massively in social media advertisements to attract the customers Threats One of the emerging tough competitor of Uber in Australia is GoCatch that also uses social media marketing strategies Changes in the technologies Therefore, it can be recommended that Uber must invest on the latest technologies and keep itself updated in order to maintain its position in the tough competition. Uber must ensure safety of its apps in terms of online payment of fares. Uber must maintain good relations with the customers via social networking sites and pay attention to any grievances or complains of the users as good customer relationship is the key to success in the service industry. References: Agrawal, S. (2017). The Impact of Emerging Technologies and Social Media on Different Business (es): Marketing and Management. InMaximizing Business Performance and Efficiency Through Intelligent Systems(pp. 37-49). IGI Global. Allen, D. (2015). The sharing economy.Review-Institute of Public Affairs,67(3), 24. Burgess, J. E., Matamoros-Fernandez, A., Suzor, N. P., Wikstrom, P. (2016). Ride-sharing and the struggle for legitimacy in digital media.Selected Papers of Internet Research. Laurell, C., Sandstrm, C. (2016). Analysing Uber In Social MediaDisruptive Technology Or Institutional Disruption?.International Journal of Innovation Management,20(05), 1640013. Sign Up to Drive or Tap and Ride. (2017). Uber.com. Retrieved 1 May 2017, from https://www.uber.com/en-IN/ Wirtz, J., Lovelock, C. (2016).Services marketing: people, technology, strategy. World Scientific Publishi